Video streaming is more in demand worldwide than it has ever been. Businesses are investing in OTT (Over-the-Top) platforms to interact with audiences without...
Viewers are not extremely tolerant of poor video quality, unforeseen blackouts, or buffering wheels in the streaming-first environment of today. They want perfect playback...
The entertainment industry has always balanced innovation with cautious risk.
For years, studios, broadcasters, and production companies used market research, audience surveys, and gut impressions...
When Content Expands Faster Than Budgets
Media companies are constantly busy making new things. They create raw recordings, edited videos, trailers, podcasts, old shows,...
When AWS Seems Costly, It's Often Not Really AWS
AWS doesn't empty your wallet. Mistakes in setup do.
In many startups, news companies, software services,...